



Capabilities
- Private residential
- Multi residential
- Hotel
- Hospitality
- Workplace
- Retail
Capabilities
- Private residential
- Multi residential
- Hotel
- Hospitality
- Workplace
- Retail
Approach
FRY crafts visually rich, tactile interior environments that celebrate human proportions and expressive materials within clean, balanced compositions. The studio’s approach harmonises architecture and interior design to produce highly personalised, holistic spaces that enhance physical and emotional well-being. Filled with thoughtfully chosen furniture, lighting, and objects, these environments tell stories of sensory calm and spatial generosity, resulting in effortlessly beautiful spaces that invite comfort and connection.
Approach
FRY crafts visually rich, tactile interior environments that celebrate human proportions and expressive materials in clean, balanced compositions. Their holistic approach harmonises architecture and interior design to enhance physical and emotional well-being, creating highly personalised, effortlessly beautiful spaces. These environments evoke calm and expansiveness through thoughtful use of light, shade, furniture, and objects, crafting narratives that foster comfort, beauty, and a sense of narrative-driven serenity for those who inhabit them.
Process
FRY celebrates form, function, and human experience, creating timeless, minimalist spaces free from trends. They guide projects from concept to construction, focusing on spatial balance and proportion, using tactile materials to enrich engagement. Meticulous details and collaboration ensure high-quality outcomes, while active stakeholder involvement, budget management, and timeline oversight maximise aesthetic value and commercial viability, delivering enduring, marketable spaces aligned with each project’s scope and scale.
Process
Our interior design process begins with understanding clients’ needs, preferences, timelines, and budgets, crucial in today’s fluctuating market. We adopt an empathetic approach, balancing constraints with creativity to develop concepts aligned with architectural language and style. Focused on spatial planning, materials, and palettes, we curate furniture, lighting, and accessories to create a cohesive, inviting environment that enhances both visual appeal and ambience, serving as a narrative of the client’s vision.